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Direct Mail Marketing
WHAT IS EDDM? (EVERY DOOR DIRECT MAIL)
If you currently use direct mail for your business and target your customers by a geographic area then this new mailing program by USPS will save you money! EDDM (Every Door Direct Mail) is a new money-saving promotion from the US Postal Service that lets businesses mail at .18 cents per piece! You don’t even need a mailing list!
Call or click today to get your project started. This USPS direct mail program will help you find new customers, build your business and stay under budget!
EDDM (Every Door Direct Mail) Simplified!
Whether you design your EDDM or have our professional design team create the EDDM for you, we know what it takes to get your EDDM processed through the post office correctly. Let us help you save time and money on your next EDDM campaign.
Key Benefits of Every Door Direct Mail (EDDM)
Small Business Price
With EDDM you can mail your postcards and flyers for just .18¢. Compare that to traditional direct mailer campaigns that cost an average of 75¢ per piece for the smallest and most basic mailer promotion.
Deliver BIG Postcard Sizes
The amazingly low price of .18¢ per piece is applied to ANY size of the mailer. As long as you keep within the postal size guidelines, you can send 6.5x9 postcards and larger for big impact postcards that stand-out in your customer's mailbox.
No Postage Permit Needed
Normally when sending direct mail campaigns, you would need an active postal permit which can cost as much as $0 just to open an account. With EDDM, you don't need one. USPS provides a special USPS/EDDM Endicia permit that you can add directly to your mailer designs. This special permit also ensures that your EDDM mailers are mailed separately from the mass of "circulars" that people are not always fond of.
No Mailing List Needed
Instead of printing names and addresses, EDDM utilizes a "simplified addressing" format that targets local postal customers within a radius of up to 5 miles. And because you no longer need to print names and addresses, you can forget all the ink-jet printing and labeling hassles.
Short-Run Mailing Campaigns
Create extensive local mailing campaigns or smaller mailing campaigns to test-the-water in your neighborhood. There is a 5,000 piece maximum per day, per post office but the minimum quantity to qualify is just 200 print pieces.
Direct Mail Works For Your Business
Direct mail is statistically one of the most effective forms of advertising for any business. It delivers a higher return-on-investment than any other medium. Every dollar spent on mailers returns an average of $12.57 in sales! And with 3-out-of-4 people reading direct mail, you are also guaranteed to get seen by the majority of people you send your mailers to.
Who is EDDM for?
EDDM is available to all companies and organizations that want to distribute promotions to the households and businesses in their entire neighborhood. It's designed to get your marketing messages directly in the hands of customers - a low-cost way to tell people about your grand opening, your weekend sale, or your special offer.
EDDM is particularly useful for local retail businesses and organizations that rely on walk-in custom and local business support.
EDDM MAILER SIZES:
Sizes: 4.5×12 – 6×12 – 6.5×9 – 8×10 – 8.5×11 – 8.5×14 – 8.5×7 – 9×12 – 9×11
Stock: We include 100lb Gloss Cover stock with all our flyer mailings for no extra charge
Color: All of our flyer mailings include full color, two-sided printing for no additional fee
This service is ideal for marketing:
• Arts & Theater Organizations
• Auto Dealers
• Banks & Insurance Agents
• Community Groups
• Dry Cleaners
• Grocery Stores
• Real Estate Agents
• ...and all other local businesses